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Wholesale / Article

5 Market Trends Driving the Need for a Strong Wholesale Partner

With nonstop technology advancements and ever-changing consumer habits, the only thing certain about the future is the need for uninterrupted end-to-end experiences. Businesses and consumers will require higher-capacity, more reliable networks to improve efficiency, productivity and growth. And they can’t do it alone.

As a communications service provider (CSP), how can you take advantage of the right fiber-based services, support evolving technology demands today and plan for tomorrow’s customer needs? A recent Frost & Sullivan whitepaper identifies five key trends you should have on your radar and explains why they’re driving a dire need for a strong wholesale partner.

1) Growing demand for high-capacity bandwidth

As enterprises search for more innovative ways to serve their partners and customers, business applications are requiring more specialization and higher-capacity connectivity.

Financial services must support time-sensitive applications like trading apps with high performance and security requirements. Healthcare companies with multiple locations need to be able to share large imaging files and meet increasing telemedicine demands. And educators everywhere are pushing toward virtual resources and smart campuses to enable more connected and accessible ways of learning.

At the core of every vertical application lies the foundational need for the same thing: a flexible, agile and reliable network. What’s the most efficient way to cater to these vertical market needs? A trusted wholesale partner with the deep network reach to support bandwidth-consuming services and seamless performance.

2) Preparation for a 5G future

By the end of 2025, 5G connections in the U.S. will grow from 9.1 million to 207.1 million1. Smartphones, emerging devices and increasing data consumption are fueling the need for mobile operators to invest in the rollout and effectively deliver on the 5G promise. But what happens when fiber networks aren’t available in key regions to support capacities required for 5G mobile backhaul?

Agile wholesale providers with dense fiber footprints grow their networks so you don’t have to, allowing you to reduce time to market, monetize your investments sooner and reap the benefits of ultra-low latency speeds. With the right partner, you can stay one step ahead of what’s next for 5G.

3) Rapid emergence of edge computing

As technology pushes data to new limits, increasingly connected devices and locations pose a challenge: distance stands in the way of end users and applications. And providers must find ways to support disparate IT environments, including on-premises and cloud locations.

Enter: the edge. Edge computing brings data and workloads closer to users than ever before—enabling faster access, more efficient bandwidth support, lowered operating expenses and better end-user experiences for everyone.

Learn more about how Frontier’s 2,500 datacenters across 25 states can help you support current and future growth in edge computing and beyond.

4) Surge in consumer-connected devices

The number of devices connected to IP networks will be more than three times the global population by 2023. And gaming, video conferencing, social media and streaming applications continue to put serious pressure on CSP networks to scale, adapt and deliver to the growing consumer segment.

Services driving IP traffic growth on CSPs include residential broadband, Internet Protocol TV (IPTV) service and VoIP. To support traffic, the growing subscriber base and access for all, it’s crucial to partner with a wholesale provider whose high-capacity fiber network can handle both traffic and the projected increase in connectivity. Edge colocation is also equally important in bringing providers as close to the end users’ devices as possible.

5) Increasing cloud adoption

Remote and hybrid ways of working have led to an accelerating pace of cloud adoption. In fact, cloud-based applications will be the main technology organizations plan to prioritize in the next two years3. But one caveat remains: the success of cloud computing is only as good as the networks that connect the datacenters and end users to the clouds.

How can you foster an environment where the cloud is primary, promoted and prioritized? Through a trusted network provider with expansive local fiber network reach. The right partner can support your cloud datacenter networking needs from high-speed bandwidth and latency requirements to SLAs and faster time to market. Not only will you be able to support the growth in enterprise cloud adoption trends, but you’ll be better prepared to compete and achieve business continuity in the face of adversity.

Technology trends are only part of the equation.

Businesses today face continuous disruption. Enterprises must adopt technology solutions and advance the ways they deliver services to their customers and communities. And to truly succeed, CSPs must be prepared for change, empowered for growth and willing to take a strategic approach to networking. One that’s only possible through a strong and agile partner.

Take on what’s next with a partnership built for progress. Read the full Frost & Sullivan report to learn more about the benefits of a strong wholesale partner today.

1 statista.com/statistics/859510/5g-connections-in-north-america
2 cisco.com/c/en/us/solutions/collateral/executive-perspectives/annual-internet-report/white-paper-c11-741490.html
3 gartner.com/smarterwithgartner/6-steps-for-planning-a-cloud-strategy